I noticed that with regard to toys, there was very little offered in stores with regard to Thor Ragnarok. I did see one Thor figure in ToysRUs the other day, nothing in Walmart except for a Hulk figure, and a few Legends figures. Meanwhile, Black Panther is splashed all over in ToysRUs and other retailers. Did Thor again get shortchanged?
There are several though the quantities seem to be limited.That may mean they are selling well. I don't collect but have received three Thor-one electronic- and a hulk gladiator as gifts. Hulk being in the movie probably prompted more than usual.
Black Panther and Captain Marvel represent potential huge new market areas for Marvel/Disney that could be unprecedented and increase the superhero movie market audience for another ten years( Wonder Woman style) Expect every kind of product related to saturate the market. Basically the two movies have to be hugely popular or it means ragnarok for phase two Marvel. I think they will be but it almost seems like Batman/superman-woman Marvel style.