Quote:not necessarily. unless my understanding of the term is wrong, PC means to minimize offending a certain group by whatever means. i don't think blacks would take offense that a white Norse god wasn't black in film. with Heimdal they're attempting to attract a black audience through inclusion, not placate blacks to minimize an offense.
Quote:The problem with that line of thinking is that realistically the casting choice of Elba as Heimdal is not going to have any effect on box office success. The black demographic of 18-35 year old males isn'tt going to suddenly go see this movie just because a tertiary(?) character is black.
said demographic would probably be indifferent to an all white cast because they have no interest in the subject matter itself. but i'd be willing to bet that Elba's name would at the very least stir their interest.
Quote:We don't know for sure what Marvel Studios was thinking with this decision, but it's a safe bet they didn't want to have an all white cast and allow some to have the perception of racism. Hence the thinking that many have here, that Elba was picked just to be the token black character in the background.
what we know
is that Marvel didn't select an all white cast. everything else (be it due to monetary reasons, or due to PC) is just speculation. i tend to think monetary reasons simply because i don't see where Marvel would fear any claims of racism being aimed at them. there have been planty of all-white movies that blacks didn't claim racism towards. Marvel's own Hulk had a virtually all-white cast...that i can recall.
For that matter, some of Marvel's biggest superhero films to date -- the Spider-Man movies -- are virtually all-white casts, with the comics' Robbie Robertson as essentially an extra with a line or two in each outing.