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America's Captain 

Location: Bayville New Jersey
Member Since: Sat May 17, 2008
Posts: 11,531
In Reply To
little kon-el

Member Since: Sat May 17, 2008
Posts: 619
Subj: Re: Well, it was nice to have a diverse Marvel for a few years...too bad that's going to change
Posted: Mon Nov 20, 2017 at 11:53:10 am EST (Viewed 162 times)
Reply Subj: Well, it was nice to have a diverse Marvel for a few years...too bad that's going to change
Posted: Mon Nov 20, 2017 at 01:11:28 am EST (Viewed 265 times)

    Axel Alonso is gone. Bendis is gone. Both are big proponents of having diverse characters. Bendis sheparded Miles Morales and Jessica Jones. Axel Alonso sheparded Ms. Marvel, the new Captain Marvel, the Reyes Ghost Rider. Now they're gone and the guy who said that "Diversity doesn't sell" and who argued with Bendis and Alonso in public about it, is still there.

Who was that?

As for diversity selling - I was just looking at this:
Top 300 Comics October

I'm impressed by how well Jane-Thor, Riri, Spider-Gwen and Laura-Wolverine sold last month.

But then I look at September:
Top 300 Comics September

Those four books did nowhere near as well in September. So I would have to say that without an event, diversity doesn't sell.

    Oh yeah, and they hire Ron Richards, a serial abuser and harasser in a VP role.

I never heard of him. But unless he's a complete moron, he will continue offering diversity IF diversity sells - which, I think, it doesn't.

    And with CB Cebulski coming in as EIC who wants to bring back old 1980s Marvel, with no real vision...

I don't think we know what his vision is. But we know the 1980s were pretty strongly pro-diversity for Marvel. Chris Claremont loved diversity and his X-books were sales powerhouses.

Here's the thing: However stupid this may be, comic fans in general want their diversity ON TEAMS, not in solo books. The Avengers and the X-Men can be stuffed to overflowing with women, and with women and men of color, and with women and men of non-hetero persuasion. The books will sell and the characters will be popular. But try to make some of these characters solo stars and you will fail far more than you succeed. Oh, and it goes without saying that the diverse teams must nevertheless feature white males in the line-up.

    Cebulski is an expendable part of Marvel...he's going to rely on marketing to tell him to edit comics.

If he actually uses marketing, he'll be more successful than the current paradigm, which basically views the comics as promotional vehicles for the movies and TV shows. Imagine if Marvel only greenlighted comics that they actually believed would sell 70,000+ copies!

    Don't get me wrong, plenty of things to not like Axel Alonso and Bendis for: Secret Empire is top on my list of "WTF?" But this strikes me as "We are going to end up fridging and obscuring a lot of minorities and women soon."

I really doubt it. But we'll see the cancellation or revamping of books that don't sell.

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