4 episodes so far, another 4 I think will be added in the future.
Each episode is interviews with the people that created some of the successful toylines in history.
Ep 1: tells the tale of how a small company named Kenner obtained the toy license for STAR WARS
Ep 2: the history of Barbie (I passed on this epiosde)
Ep 3: the toyline that would give Star Wars serious competition and led to the first cartoon designed for the sole purpose of selling toys: MASTERS OF THE UNIVERSE
Ep 4: G.I. JOE
I watched the same three episodes you did. I may catch Barbie later.
I felt they sort of glossed over Kenner's acquisition by Hasbro. They talked about Hasbro's bungling of the perfect contract and having to renegotiate. But why exactly did Kenner have to sell?
They didn't talk about the commonly held belief that Marvel contracted Hasbro for a SHIELD vs Hydra line of figures and when they pulled the license, Hasbro replaced SHIELD with GI Joe and Hydra with Cobra.